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Markets entered 2025 trading on optimism. Though there was uncertainty due to the changes the new administration would bring, in the first few months, market clarity started to appear. Disinflation seemed on track and was decreasing, rate cuts were assumed inevitable, and AI-driven growth narratives gave investors reason to ignore fundamentals. But as summer winds down, the anticipated relief has yet to materialize. Interest rates remain high, valuations have stretched, and inflation is showing signs of life again.

As a Portfolio Strategist reviewing hundreds of advisor portfolios nationwide, I frequently discuss the role of Alternatives. The most common are actively managed, liquid “alt” funds, often used to reduce drawdowns, volatility, and correlation—ultimately aiming to improve risk-adjusted returns. While these benefits are possible, not all alternative sub-asset classes deliver them equally. This article highlights the characteristics of the most common liquid alternatives and their impact at the portfolio level.

The most common categories of liquid Alternatives I see in portfolios are Multi-Strategy, Hedged Equity, Managed Futures, Event-Driven, Long/Short Equity, and Equity Market Neutral.

Many retirees and even some financial planning practitioners may not be aware of the ability for a specific subset of folks to be able to claim retroactive social security benefits. The benefits come as a lump sum and cover months in which the individual qualified for benefits but had not yet filed a claim. This strategy can be used for both retirement and disability benefits. Supplemental Social Security Income has no retroactive feature. Understanding how these benefits work, who qualifies, and the implications of retroactive payments is crucial for effective retirement or disability planning.

In the growing career of personal finance, understanding the behavioral attitudes of investors is essential for delivering effective and personally tailored advice. One area where differences have been observed is how women and men see and manage investment risk. These gender-based differences are not only shaped by individual preferences but also by psychological and economic factors. As financial advisors, recognizing these patterns can improve communication, client satisfaction, and lead to better investment outcomes for our clients.

There’s nothing like using the word “great” in a phrase to get people to sit up and take notice, especially in our industry. The Great Depression, the Great Prosperity, and the Great Recession all identified periods in our history with significant economic impacts.

Now, the Great Wealth Transfer is coming. Or, considering that the oldest baby boomers are nearly 80 and the oldest Gen Xers turn 60 this year, it’s no doubt already here. So, what does that mean for you? Two crucial statistics stand out: 1) It’s estimated that $124 trillion will change hands by 2048¹ and 2) More than 80 percent of heirs fire their parents’ advisors after inheritance². This could present a serious risk—but also a “great” opportunity—for the future of your advisory business.

In a market dominated by meme stocks, crypto surges, and constant noise, it’s easy to lose sight of the fundamentals. But repeatedly, consistent planning, diversification, and disciplined habits outperform impulse and hype.

The role of a financial professional isn’t just to set the course; it’s to help clients stay on it when the water gets rough or distractions emerge. This opportunity is key to reframing the conversation, shifting focus away from short-term speculation, and highlighting the quiet strength of long-term, intentional planning.

In times of market volatility, investors often find themselves riding an emotional roller coaster of uncertainty, fear, and frustration. Sometimes, irrational optimism can also creep in. For financial advisors, these moments are not just about numbers and asset allocations but people and relationships. That’s where a nuanced understanding of communication and conflict resolution becomes just as essential as market analysis, which can be unreliable over short time horizons.

Volatile markets test even the most disciplined investor. Stories are everywhere talking about the potential for a recession (or not), inflation (or not), and rate cuts (or not). Information overload and filtering become real concerns. Hype from news services and social media can lead clients to second-guess their strategy or fight the urge to panic-sell at the wrong time. Advisors serve as the emotional anchors in these moments, providing perspective, patience, and a long-term view.

“Tariff - that’s a beautiful word, isn’t it?” Lately, all we seem to talk about are tariffs, but the discussions rarely focus on orthography. For some, tariffs signify a new beginning, driven by the resurgence of American manufacturing due to re-shoring. For others, tariffs spell inflation, economic uncertainty, and strained diplomatic relations. For those in the first camp, let’s temper our enthusiasm, and for those in the second, let’s lower our defenses. Let’s examine this issue from an apolitical perspective to understand its implications for our economy, especially in the context of client portfolios.

On the first Sunday in January 2025, President Joe Biden brought some warmth to a very cold time of year by signing the bipartisan Social Security Fairness Act into law. This legislation impacts more than 2.5 million Americans, which makes it important for financial advisors to understand. The short version of what happened is that this law repeals both the Windfall Elimination Provision from 1983 and the Government Pension Offset from 1977 (but with an adjustment in 1983).

Despite various headlines, geopolitical tensions, and other risks, the stock market posted a second year of strong returns, with the S&P 500 up 25%. As we look forward to 2025, it is important to understand what happened in 2024 that led us to this point.