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8 min read

What Should Financial Advisors Post on Social Media? 11 Captions You Can Use Today.

By Ash Brokerage on Oct 22, 2026, 7:30:00 AM

For today's advisors, social media is no longer optional. It's one of the first places prospects go to learn about financial topics, evaluate advisors and decide who they want to work with. In fact, 79% of Gen Z and Millennial clients and prospects turn to social media for financial advice. And it's not just younger generations paying attention. Nearly half of high-net-worth investors are more likely to engage with advisors who maintain a consistent social media presence.

The opportunity is clear. Advisors who show up consistently online have more chances to build credibility, stay visible and create meaningful connections before a prospect ever schedules a meeting.

The challenge? Knowing what to post.

Topics: Financial Planning Social Media Marketing Knowledge Centers IREAP Center
5 min read

The Advisor's New Value Proposition (and It Isn't Asset Management)

By Ash Brokerage on Oct 21, 2026, 11:35:17 AM

 

Why longer retirements are changing what clients need from their advisors

“The successful planner will get paid by managing risks, not assets, in the next 25 years.”

That's a bold industry statement in an industry built around asset accumulation, but I believe it reflects a fundamental shift already taking place.

Topics: Retirement Planning Knowledge Centers IREAP Center
4 min read

More Than Land: Helping Farm and Ranch Clients Protect Their Legacy Using Life Insurance

By Midland National® Life Insurance Company on Oct 13, 2026, 7:00:00 AM

For many farm and ranch families, the land is more than an asset. It’s the family business, a way of life, and a legacy they strive to pass to the next generation.

Although the desire to preserve that legacy may be strong, the plan for doing so isn't always in place.

Topics: Succession Planning Life Insurance & Annuities Knowledge Centers IREAP Center
4 min read

IRMAA 101: What Advisors and Clients Get Wrong Most Often

By Ash Brokerage on Oct 8, 2026, 5:00:00 AM

Let’s start with a simple reality: There are still a lot of advisors out there who haven’t heard of IRMAA. Or haven’t spent much time thinking about it.

And that’s a problem.

Because IRMAA (Income-Related Monthly Adjustment Amount) isn’t some obscure Medicare detail. It’s something that can directly impact a client’s cash flow in retirement.

Topics: Retirement Planning Knowledge Centers Social Security IREAP Center
6 min read

5 Questions Every Business Owner Should Ask

By Midland National® Life Insurance Company on Jul 23, 2026, 3:49:04 PM

Building a successful business requires constant attention and momentum.

But as businesses grow, so do the stakes, and over time, owners often realize they’ve spent years focused on growth without spending much time preparing for what’s next.

The right questions and strategies often uncover opportunities to create more flexibility, more stability, and more control over the future.

That’s why business owners should be taking a broader look at their long-term goals. Here are five questions to ask and how the strategic use of life insurance can help.

Topics: Succession Planning Protect Your Business IREAP Center
3 min read

Using Life Insurance to Help Transfer Wealth Across Generations

By Midland National® Life Insurance Company on Jun 1, 2026, 11:38:26 AM

For many clients, estate planning is not just about transferring assets. It is about creating a legacy that can support children, grandchildren, and future generations in a meaningful and efficient way.

Many clients think of inheritance as a future event. As a financial professional, you can help them view it as a long-term planning opportunity that should begin much earlier.

Topics: Life Insurance & Annuities Estate Planning IREAP Center
4 min read

Perspective versus Perception: Understanding Your Clients Better

By Ash Brokerage on May 21, 2026, 4:01:44 PM

If you can cut through the trash on social media, you can find leaders, authors and personalities that are worth pausing for. It’s worth taking 30 seconds to determine if an entire video or webinar has is something meaningful to listen to that makes me think and consider how I do business or lead.

Topics: Running Your Practice Financial Planning Practice Management IREAP IREAP Center
4 min read

Four Hidden Benefits of LIRP (Plus the Unhidden Tax Advantages)

By Ash Brokerage on Apr 21, 2026, 9:13:45 AM

In the realm of retirement planning, life insurance often takes a backseat to more traditional investment vehicles like 401(k)s, IRAs and annuities. But that doesn’t mean it’s not an effective retirement planning tool. A life Insurance retirement plan (often referred to as LIRP), besides being fun to say, offers more than just tax advantages.

Topics: Retirement Planning Life Insurance & Annuities Taxes Knowledge Centers IREAP Center
6 min read

Life Insurance Planning: The Difference 20 Years Makes

By Ameritas on Feb 17, 2026, 1:00:00 PM

Life insurance planning changes as your life does. What you need at 35 is not the same as what you’ll need at 55. Knowing how your needs shift can help you make better choices now, save money and help you feel prepared later.

Topics: Life Insurance & Annuities Knowledge Centers IREAP Center
4 min read

Your Client is Turning 65. Now What?

By Ash Brokerage on Feb 13, 2026, 6:15:00 AM

You may have missed it, but Ash Brokerage held a debate to determine which product should betheofficial product for clients turning 65. The candidates were Medicare, annuities and long-term care (LTC) and each contender made a compelling argument.

Spoiler alert: we took a vote, and our audience crowned Medicare the winner. Do you agree? Ifyouwere in the audience, who would you vote for?

Each product brings value and has its own strengths, but no one can stand alone.
Topics: Long-Term Care Life Insurance & Annuities Medicare Knowledge Centers IREAP Center

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